The I Am Not A Typo campaign is calling on tech giants to ‘correct autocorrect’ in the name of equality and to better reflect a modern, multicultural UK
We’re not ones for taking sides when it comes to politics, so we’d never accuse Priti Patel of being wrong – but a spellchecker just might.
‘Priti’ is among the 41% of names of babies born in recent years that are routinely flagged as errors. Now a campaign – I Am Not A Typo – is calling on tech giants to ‘correct autocorrect’ in the name of equality and to better reflect a modern, multicultural UK.
“My name is Dhruti. Not Drutee, Dirty, or even Dorito. And yet these are all words my name has been changed to, often because of an autocorrect decision or a rushed message,” says writer and journalist Dhruti Shah, who is backing the cause.
“My first name isn’t even that long – only six characters – yet when it comes up as an error or it’s mangled and considered an unknown entity, it’s like saying that it’s not just your name that’s wrong, but you are.”
Research behind the campaign found that almost 5,500 names given to boys and girls in England and Wales in 2021 alone received the wavy red line treatment courtesy of Microsoft’s UK English dictionary.
They include names of African, Asian and Eastern European origin, as well as favourite monikers from Scotland, Ireland and Wales.
Popular names like Ottilie – given to more than 1,700 girls between 2017-2021 – and Eesa, given to almost 1,500 boys, were deemed typos. Even the name Dua hit a bum note with spell checkers, as did Rafe, Esmae and Seren.
My name is Dhruti. Not Drutee, Dirty, or even Dorito. And yet these are all words my name has been changed to
A billboard has gone up this morning (11 March) in central London with quotes and commentary from experts recounting their personal experiences.
“For people with names like mine, autocorrect is not convenient and helpful. It is unhelpful,” said Prof. Rashmi Dyal-Chand of Northeastern University in the US, author of the paper Autocorrecting for Whiteness. “And yes – it is harmful.”
Alongside billboard ads, those behind the campaign have penned an open letter to tech giants, pointing out a stunningly simple fix: the Office for National Statistics publishes an annual chart of popular babies’ names, which could easily be added – they say – to electronic dictionaries.
“Our names are the most important words in our lives – part of our identity,” write organisers. “Our children should not be othered by the technology that is integral to their lives. And it’s up to the arbiters of that technology to fix it.”
-
41%
of names of babies are currently ‘typos’, according to the campaign -
6,000
Across all girls and boys names given to children in England and Wales in 2021, nearly 6,000 (out of 13,532) were deemed ‘wrong’ or ‘not accepted’ when tested on Microsoft’s English dictionary
Support solutions in 2024
Positive News is helping more people than ever to get a balanced and uplifting view of the world. While doom and gloom dominates other news outlets, our solutions journalism exists to support your wellbeing and empower you to make a difference towards a better future.
But our reporting has a cost and, as an independent, not-for-profit media organisation, we rely on the financial backing of our readers. If you value what we do and can afford to, please get behind our team with a regular or one-off contribution.
Give once from just £1, or join 1,400+ others who contribute an average of £3 or more per month. You’ll be directly funding the production and sharing of our stories – helping our solutions journalism to benefit many more people.
Join our community today, and together, we’ll change the news for good.
